The Beyonce Effect: Harris's Texas rally earns singer's endorsement and attendance.
While Beyonce has allowed Harris to use her song "Freedom" as her promotional and campaign song, the award-winning mogul has yet to verbally endorse Harris before this Friday's rally.
Having a massive superstar like Beyonce as an endorsement will only add to one's campaign. With such a large fanbase as Beyonce has, these are potential voters on the scale of thousands or even many more that can be used to further yourself from your candidate. According to the Houston Chronicle, over 1 million people have signed up to attend the rally. This amount exceeds the seat occupancy of the venue ( the Shell Energy Stadium) which only seats up to 20,656 seats.
Harris's rally in Texas was aimed at women's reproductive rights and targeting Trump's abortion bans in southern states. Beyonce's message shows her stance as a mother who fears the potential world young women may experience if Trump's extreme bans continue. Strategists say that among various groups, young women are one the lowest in voter turnout. It is the Harris Campaign's hope that the presence of Beyonce can change this on November 5, 2024
Source: https://www.houstonchronicle.com/politics/election/2024/article/harris-houston-rally-what-to-know-19863011.php
I think Beyonce's endorsement will be important in getting apolitical voters to turn up for the election, but I find it to be a little funny considering how silent she has been on politics in the last few years, particularly where international affairs are concerned. We have had several outspoken celebrities like Chappell Roan or Ethel Cain (for example) who have shown a layer of support for Harris while also criticizing her shortcomings and lack of policy. Her endorsement, like Taylor Swift's, will prove to be important in getting voters to feel incentivized to go to the polls which is a net positive.
ReplyDeleteI was a viewer of the campaign rally and it was very informational on mothers who risked there lives to give birth because they were denied permission to abort the baby and how a mother had to both grieve her child and recover the strength of her body because her body experienced pain when giving birth. It pulled empathy of viewers by being vulnerable about the unfair policies on women's bodies and the risk of life and death on the line when in that position.
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